XPUP LED

Zhongshan Xiangpai(XPUP) Lighting Technology Co., Ltd., was established in 2012 and located in ZhongshanCity-the lighting capital of China. We are professional manufacturer of LED Linear Light Strips, LED M agnetic Lights and Smart Control.The company is committed to creating an Intelligent Modern lighting system. "Light Creates Values". The company consider the young generation as the main consumers, and specializes in creating Simple, Dynamic, Professional lighting effects to meet more modern needs. Our factory covers an area of more than 10,000 square meters, and we have set up different departments such as Smart Control R& D Department, Modern Design Department, Internet Business Department and so on, fulldedicated to provide professional product training, product advertising materials, product sales and different services.
2023-2028, the Five-Years Ambitions, we will persistently focus on our targets and become pioneer in LED lighting industry

1. Company Profile

Zhongshan Xiangpai Lighting Technology Co., Ltd. is a source manufacturer and export-oriented enterprise specializing in the R&D, production, and customization of a full range of LED strips and linear lighting products. Located in Zhongshan, the core lighting manufacturing base of China, the company has been deeply engaged in the linear lighting industry for many years. Our main businesses include standardized mass production, in-depth OEM/ODM customization, and global B2B wholesale, focusing on providing high-quality, highly adaptable, and cost-effective one-stop linear lighting procurement solutions for lighting brands, engineering companies, and international trading companies worldwide.

With more than 15 years of experience in the LED lighting manufacturing industry, Xiangpai Lighting has consistently focused on the mid-to-high-end overseas market. Addressing the core procurement challenges of overseas customers, we have established stable product quality, a mature customization system, large-scale delivery capabilities, and overseas market adaptation services as our core competitive advantages. We continuously improve our production processes and quality control standards. By operating as a direct source manufacturer, we eliminate unnecessary intermediary links and provide global customers with a complete service process covering product customization, sample confirmation, mass production, international delivery, and after-sales support.

After years of development in overseas markets, Xiangpai Lighting products have been exported to more than 170 countries and regions worldwide. With automated production lines, strict product testing systems, and mature international delivery capabilities, we have built long-term and stable strategic partnerships with numerous overseas customers and established ourselves as a professional LED strip source manufacturer with strong competitiveness and a solid reputation in international markets.

2. Professional LED Strip Production & Customization Capabilities

Our factory focuses on the R&D and production of a complete range of LED linear lighting products. Our core product range includes high- and low-voltage flexible LED strips, high-brightness COB LED strips, RGB/RGBCW smart color LED strips, outdoor waterproof LED strips, energy-efficient commercial LED strips, smart dimmable ambient lighting strips, and related lighting accessories.

Our products are widely used in residential lighting without main fixtures, commercial interior projects, hotels, outdoor landscape lighting, retail displays, engineering decoration, and other lighting applications, providing a comprehensive product portfolio for diverse overseas procurement needs.

For different overseas procurement scenarios, we have established a standardized production and service system specifically for the lighting industry.

For overseas wholesale customers purchasing in bulk, we provide standardized mass production to ensure consistent color temperature and brightness, controlled batch-to-batch color differences, and stable and efficient supply.

For overseas engineering customers, we focus on improving waterproofing, dust resistance, aging resistance, and high- and low-temperature resistance to meet demanding installation environments and support on-time delivery of large-volume orders.

For lighting brands, we provide in-depth OEM/ODM customization services. Based on the customer's local market standards, brand positioning, and application scenarios, we can customize voltage, color temperature, PCB design, specifications, packaging, and other product details. With rapid sampling, flexible mass production, and fast delivery capabilities, we can accurately meet the high-end procurement requirements of overseas lighting brands and engineering companies.

3. Focused on European & American Markets with Global Adaptation Capabilities

Xiangpai Lighting focuses primarily on the **high-end European and American markets**, while also serving emerging markets in the Middle East, Southeast Asia, Latin America, Africa, and other regions worldwide.

Through years of experience in the European and American lighting markets, we have developed an in-depth understanding of EU and North American market access requirements, aesthetic preferences, product specifications, brand supply systems, and purchasing decision processes. We focus on the high-end overseas market and prioritize quality brands and engineering customers.

To meet the strict quality and compliance requirements of European and American markets, our products have passed CE and RoHS certifications and are manufactured in accordance with applicable safety, environmental, and energy-efficiency standards.

Unlike conventional export factories that rely on standardized products for broad distribution, we avoid a one-size-fits-all approach. Based on the regulations of different European and American markets, end-use scenarios, and long-term brand supply requirements, we develop customized product solutions and supply models for customers.

We have established a mature supply chain system for European and American markets, supporting long-term private-label production, bulk procurement, and large-scale project supply. We continue to focus on the high-end overseas market and build long-term relationships with quality brand customers.

4. Global Buyer Demand Matching System

With more than a decade of practical experience in LED strip exports, we have developed an in-depth understanding of the purchasing logic and core requirements of overseas customers across different regions and customer types.

We have established a mature buyer demand matching system that distinguishes between the different procurement standards of high-end European and American lighting brands, professional engineering contractors, and small and medium-sized international wholesalers.

We adapt our products to the purchasing priorities of different markets:

* High-end European and American markets focus on product quality, compliance, stability, and manufacturing details.
* Emerging markets focus more on cost-effectiveness, adaptability, and flexible purchasing options.

Based on global market trends, we continuously optimize our product structure, pricing system, delivery models, and service solutions.

Rather than relying on a one-size-fits-all export strategy, we can meet the strict quality and customization requirements of European and American brands while also supporting small-volume, multi-product, and flexible procurement needs for customers in global emerging markets, helping improve customer satisfaction and long-term repeat purchases.

5. Product R&D Innovation & Brand Supply Services

Xiangpai Lighting's core competitive advantages focus on product R&D and innovation, a comprehensive product portfolio, flexible customization capabilities, and dedicated supply services for overseas brands.

As a specialist in the linear lighting sector, we continuously develop differentiated products and strengthen our product competitiveness. Our factory has established a dedicated R&D laboratory focusing on LED strip optical upgrades, structural optimization, process improvements, and new product development.

Following global trends toward lightweight, smart, and energy-efficient lighting, we continuously develop new products for overseas markets, maintaining product innovation and competitiveness.

Based on our mature R&D system, we have developed a comprehensive LED strip product portfolio covering multiple specifications and application scenarios, enabling overseas customers to source a wide range of products from one supplier without the need to coordinate multiple sources.

For overseas lighting brands, we provide a complete dedicated cooperation system covering private-label customization, product solution optimization, joint new product development, customized packaging, and market compliance adaptation.

We also have large-scale production capacity, enabling us to prepare inventory during low seasons and maintain supply during peak seasons, providing overseas partner brands with stable, standardized, and long-term product supply to support their global market expansion.

6. In-House International Trade & Full-Service Operation System

Based on years of practical international trade experience, Xiangpai Lighting has established a complete and mature in-house overseas business system.

We independently manage the entire process, from overseas brand exposure and targeted customer acquisition to inquiry handling, customer development, and order conversion. We do not rely on third-party agencies and use our own operational capabilities to support sustainable growth in overseas orders.

**Targeted Overseas Customer Acquisition:**
We focus on key European and American markets and leverage our industry experience and understanding of overseas procurement to accurately target high-value customer groups, including overseas lighting brands, engineering purchasers, and international wholesalers, continuously generating qualified international business opportunities.

**Overseas Social Media Marketing:**
We independently operate social media accounts across multiple overseas platforms, regularly publishing factory footage, product details, production processes, international project cases, and new product updates. Through continuous content marketing, we build overseas brand awareness, actively reach targeted purchasing groups, and develop high-quality private-domain customer resources.

**Customized Solution Services:**
Based on the compliance standards of different countries, application scenarios, and cooperation models, we provide customized product solutions, market compliance solutions, and long-term supply plans to accurately address each customer's individual procurement requirements.

**Official Overseas Website:**
We independently build and operate the company's official overseas website, showcasing our complete LED strip product range, R&D capabilities, production capacity, customization cases, and international certifications. The website serves as our own digital brand platform for receiving overseas traffic from search engines and social media channels.

**Efficient Inquiry Conversion System:**
We centrally manage overseas inquiries from multiple channels. Our professional international sales team responds quickly, accurately identifies customer requirements, provides quotations, arranges samples, and coordinates production schedules to improve inquiry response efficiency and order conversion rates.

7. Key Customers & Multi-Scenario Service Capabilities

Over the years, Xiangpai Lighting has provided long-term services to numerous well-known lighting brands, large overseas engineering and decoration companies, and leading international trading companies.

Our key customers are concentrated in high-end European and American markets.

We can support customers at different stages and of different sizes. We provide small-volume, multi-product, and flexible procurement options for small and medium-sized overseas customers, while also supporting long-term private-label production, large-volume procurement, and comprehensive project supply for major European and American brands.

With stable product quality, continuous new product development, flexible customization, and reliable delivery capabilities, we have built long-term strategic partnerships with numerous overseas customers.

Our services can support customers throughout their development journey, from initial market testing and customer acquisition to stable business growth and global brand expansion.

8. Professional International Trade Delivery & Service Team

Xiangpai Lighting has established a professional full-process delivery team with extensive experience in the international lighting trade. The team covers product R&D, quality control, process optimization, international sales, order coordination, logistics and customs clearance, and after-sales support.

Our team is familiar with European and American lighting market regulations, international compliance standards, cross-border trade procedures, and overseas customer communication. We also have extensive knowledge of international application scenarios for different LED strip products and can accurately handle customized procurement requirements.

From initial solution discussions, sample customization, and certification coordination, to production scheduling, quality inspections, and mass production, followed by logistics, shipment, after-sales service, and product optimization, each order is managed through dedicated one-to-one communication.

We respond quickly to customer requirements, strictly control product quality and delivery schedules, and ensure that every international order is delivered efficiently and to a high standard.

9. Certifications, Patents & Industry Recognition

Xiangpai Lighting has comprehensive production qualifications and an international export compliance system. Our products hold mainstream international certifications such as CE and RoHS and comply with the market access requirements, safety standards, and international trade requirements of the European Union and many other global markets.

The company has always focused on independent innovation and continuous product development. We have obtained multiple valid design and structural/process patents in the field of linear lighting, including the latest original design patents for the C19 and C20 series LED strips.

We continuously optimize product appearance, structural adaptability, and optical performance, developing our independent capabilities in new product development, differentiated product upgrades, and customized product iteration. Our core technologies and product designs have been officially authorized by the China National Intellectual Property Administration.

With strict quality control, mature manufacturing processes, reliable product quality, and professional global delivery services, the company has received multiple industry recognitions, including Top Ten Linear Lighting Brands, Top Ten No-Main-Light Lighting Brands, and Quality Linear Lighting Manufacturer.

Our overall brand strength, product standardization, and in-house international trade capabilities have received recognition and trust from industry organizations, European and American buyers, and overseas engineering companies.

10. Core Competitive Advantages

Xiangpai Lighting has been deeply engaged in LED linear lighting manufacturing and high-end overseas markets for many years. We have established a specialized competitive advantage that is difficult to replicate.

Our core strengths include:

* More than 10 years of LED strip R&D and manufacturing experience
* A comprehensive portfolio of high-quality LED strip products
* Mature European and American market compliance and market experience
* Professional OEM/ODM brand customization capabilities
* Multiple proprietary product patents
* Comprehensive international export certifications
* Large-scale and stable production capacity
* An in-house overseas social media, official website, and full-process international trade operation system
* Dedicated one-to-one international delivery and customer service

Unlike ordinary trading companies and small processing factories, we integrate **R&D, manufacturing, customization, brand services, overseas customer acquisition, stable supply, and after-sales support** into one system.

We are committed to providing global lighting brands and engineering customers with long-term, stable, cost-effective, and deeply customizable one-stop LED strip procurement solutions, positioning Xiangpai Lighting as a professional Chinese LED strip source manufacturer serving the European, American, and global markets.